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frequently asked questions

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Sites that are on our servers rarely go down, however if this was to happen WattsWeb will receive a notification within 60 seconds of your site going down. We will then ensure the site is back up as soon as possible.

Your website will be hosted in London, UK. If you need the site to be hosted in a different area to this then that wouldn’t be a problem.

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There is no bandwidth limit.

There is no storage limit.

SEO, or Search Engine Optimisation, is a digital marketing strategy focused on improving the visibility and ranking of a website or web page in the organic (non-paid) search results of search engines like Google, Bing, or Yahoo. The goal of SEO is to increase the quality and quantity of traffic to a website by making it more appealing to search engines. This is achieved through various techniques, including optimising website content with relevant keywords, improving site architecture and usability, building high-quality backlinks from other websites, and ensuring the website is mobile-friendly and loads quickly. By enhancing these elements, SEO helps a website to appear higher on the search results page, making it more likely that users will visit the site. SEO is a crucial part of any digital marketing strategy because it helps to reach a target audience organically without direct payment for advertising spaces.

Yes, SEO is essential if you want your website to be more visible and attract more organic traffic from search engines. In today’s digital age, where the internet is often the first place people go to find information, products, or services, having a strong online presence can significantly impact your business’s success. SEO helps to ensure that your site appears in search results when potential customers are searching for keywords related to your business. Without SEO, your website might not be found easily, giving competitors who optimise their sites a distinct advantage. Implementing SEO practices not only improves your site’s visibility but also enhances user experience, making it more likely that visitors will engage with your content and convert into customers.

Onsite SEO, also known as on-page SEO, refers to the practice of optimising elements on your website to improve its ranking in search engine results and attract more relevant traffic. This involves various strategies aimed at making both the content and structure of the website search engine-friendly. Key aspects include optimising the content for relevant keywords, ensuring that the HTML (such as title tags and meta descriptions) is optimised to highlight important topics, improving site architecture for better crawling and indexing by search engines, and enhancing the site’s user experience with faster load times and mobile responsiveness. Onsite SEO is foundational, as it makes sure that your website is structured and presented in a way that search engines understand and appreciate, which is crucial for achieving higher rankings and drawing more visitors.

Offsite SEO, also known as off-page SEO, involves strategies aimed at enhancing your website’s reputation and authority by building connections and external engagement with other web entities. This form of SEO focuses on factors outside of your actual website to improve your site’s position in search engine rankings. Primarily, it includes building high-quality backlinks from other reputable sites, which act as votes of confidence from those sites to yours. Search engines use these links as major indicators of your website’s credibility and relevance. In addition to link building, offsite SEO can involve social media marketing, guest blogging, and influencer partnerships, all designed to increase exposure and mentions of your site across the web. By improving your offsite SEO, you can significantly boost your visibility and authority online, leading to better search rankings and increased traffic.

WattsWeb have three different plans for SEO including Lite, Standard and Enterprise. These all have different monthly costs. Unlike paid advertising which requires ongoing funding to maintain visibility, the effects of a well-implemented SEO strategy can be long-lasting, providing sustained organic traffic at no additional cost per visitor.

Choosing the right SEO plan with WattsWeb depends on several key factors related to your business objectives and current online presence. Firstly, assess your goals: Are you looking to increase traffic, enhance brand visibility, or improve conversion rates? The scale of your business and the competitiveness of your industry should also guide your decision. Smaller businesses or those in less competitive markets might need the SEO Lite plan which covers fundamental onsite optimizations and local SEO strategies. For larger businesses or those in highly competitive sectors, a more comprehensive SEO Enterprise plan might been needed which includes advanced link building, extensive content creation, and technical SEO improvements. For businesses in-between we have the SEO Standard pan. If you are unsure please send us a message.

If you are already working with an SEO company but are considering our services we can build upon the existing foundation, enhancing and expanding the strategies to better align with your business goals. To facilitate this process smoothly, it would be necessary for you to inform your current SEO provider about our involvement. This transparency ensures that there are no conflicts or overlaps in strategy. Reviewing and building on the work already done, we aim to provide a seamless transition and continued improvement in your SEO performance.

Your site will be automatically backed up everyday for total peace of mind.

Your site backup will be secure, they are stored in the cloud.

A backup can be restored quickly depending on the size of the website and can take around 5-15 minutes once we are logged in.

Yes all backups are included in the price.

Each backup is stored for 30 days.

We would be happy to send the backup you need, however you wouldn’t be able to download this yourself.

This law requires websites to obtain explicit consent from users before any cookies are stored or accessed on the user’s device, except for those strictly necessary for the operation of the site. The law mandates that users must be given clear and comprehensive information about the use of cookies and other similar technologies, detailing what data is being collected and for what purpose. Websites must provide users with an easy way to accept or reject cookies, and they cannot assume consent from inactivity or pre-ticked boxes. This ensures users have genuine control over their personal data, enhancing their privacy rights in line with the broader data protection regime in the UK.  To read more on Cookie Consent please go to our blog 

Cookie Consent is included within your hosting with WattsWeb as standard.

Yes if you don’t follow the new EU & UK Cookie Law, you might face consequences. This law is about how websites use cookies to track users. If you don’t comply, you could get fined or face legal action. It’s important to follow this law to avoid problems. To read more about Cookie Consent please go to our blog

WattsWeb include Cookie Consent within your hosting so you do not need to worry.

If a website in the UK operates without obtaining proper cookie consent, it risks non-compliance with the Privacy and Electronic Communications Regulations (PECR) and potentially the General Data Protection Regulation (GDPR). This non-compliance can lead to significant legal and financial consequences. The Information Commissioner’s Office (ICO) is responsible for enforcing these regulations and has the authority to issue warnings, reprimands, and orders to bring processing activities into compliance. Moreover, serious breaches can result in substantial fines. Beyond financial penalties, non-compliance can also damage the reputation of a business, eroding trust with customers and potentially leading to a loss of business as users seek more compliant competitors. Adhering to cookie consent laws is crucial for maintaining legal compliance and fostering trust in the digital environment.

We understand that transitioning your website can be a daunting task, which is why we are pleased to include comprehensive migration services in all of our plans as standard. Our dedicated team will handle the entire migration process for you, ensuring that your site is seamlessly transferred to our platform with minimal disruption to your operations. From initial assessment and planning to the final implementation, we take care of everything, including the transfer of all files, databases, and configurations. Our experts are committed to ensuring that your website remains secure, functional, and optimized throughout the transition, providing you with peace of mind and allowing you to focus on what you do best—running your business. With our migration service included in every plan, switching to our platform is hassle-free and straightforward.

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